For a long time, brides in the South Carolina Midlands who wanted to shop a true bridal outlet — real designer gowns at 50 to 75 percent off retail, off the rack — simply didn't have one nearby. The Columbia market had full-service boutiques, but a permanent designer sample outlet wasn't part of the picture.

That's exactly the gap New York Bride Last Look of Columbia fills. The Midlands now has its own permanent bridal outlet — right here on St Andrews Rd in Columbia. Designer sample gowns, outlet pricing, off the rack, no appointment needed. For brides across the region, it means the kind of shopping that used to require a long trip is now a short, easy drive close to home.

The Midlands Brides We Serve

Columbia is the hub of a wide region, and brides from across that region are already making the trip in to see us. Here's a look at where they're coming from and how far they're traveling.

For almost every one of those cities, Last Look Columbia is an easy, close-to-home trip. A bride from Lexington is 15 minutes from designer outlet gowns. A bride from Orangeburg or Sumter can make a Saturday morning trip, spend a few hours trying on gowns, and be home for lunch — all in a single, relaxed visit.

Why the Drive Is Worth It Even for Closer Brides

For brides within 20 minutes of Last Look Columbia — in Irmo, West Columbia, Cayce, and around the city — the appeal is simpler: there's simply never been anything like this nearby.

The Columbia market has full-service bridal boutiques. It does not, or did not until now, have a permanent upscale bridal outlet. The entire category of shopping — designer samples, off the rack, outlet priced, walk in anytime — was absent from the local market. Now it's here, in the heart of the Midlands.

That gap is now closed. Designer gowns at 50 to 75 percent off. No appointment. Take it home the same day. Right here on St Andrews Rd.

Planning Your Visit From Outside Columbia

If you're making the drive from Lexington, Irmo, Sumter, Orangeburg, or another Midlands community, a few quick notes to make the trip go smoothly:

No appointment is needed — just arrive during store hours. Tuesday through Thursday we're open 11 AM to 7 PM, which means brides from the closer communities can come after work or on a weekday afternoon. Friday and Saturday hours are 10 AM to 5 PM, which works well for a day trip from further afield.

We recommend bringing two or three people whose opinion you trust, comfortable shoes you can slip in and out of, and a strapless bra or something close. If you have your measurements, bring those too.

If you're making a day of it from Sumter, Orangeburg, or Florence, know that we're right in the St Andrews Rd shopping corridor, which has plenty of dining and other stops nearby. It makes for a good full-day wedding planning trip.

We're Right Here

New York Bride Last Look of Columbia is at 324 St Andrews Rd, Columbia, SC 29210. Free parking in the shopping center. No appointment needed. If you have questions before you come, call us at (803) 574-6400.

If you've been putting off outlet bridal shopping because the trip felt like too much — it isn't anymore. We're your Midlands outlet. Come see what we have.